Published Articles

  • WILEY X® INTRODUCES NEW LED LIGHTED FLOOR DISPLAY TO HELP DEALERS PROMOTE AND SELL THE COMPANY’S UNIQUE BRAND OF ABSOLUTE PREMIUM PROTECTION EYEWEAR

    Jan 26, 2015
    Wiley X®, Inc. has introduced a new in-store sunglass display developed to help dealers do an even better job of showing, promoting and selling the company’s unique brand of Absolute Premium Protection™.
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  • WILEY X® ADDS BOLD NEW MODEL TO ITS POPULAR WX VALOR FAMILY FOR 2015

    Jan 26, 2015
    Wiley X®, Inc. is adding a bold new model to its popular Changeable Series WX Valor family for 2015, pairing a new bold, eye-catching Polarized Crimson Mirror lenses with a stylish new Black 2-Tone Changeable Series frame.
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  • WILEY X® OFFERS NEW WX MOXY WITH EYE-CATCHING OLIVE STRIPE FRAME AND POLARIZED GREEN PLATINUM FLASH LENSES

    Sep 25, 2014
    With its striking Olive Stripe Frame and Polarized Green Platinum Flash lenses, the new WX Moxy (Model #SSMOX04) epitomizes Wiley X’s popular Street Series sunglass family — bold looks, even bolder protection and the ability to go from the concrete jungle to the open road to the great outdoors without missing a beat.
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  • WILEY X® INC. FOCUSES ATTENTION ON THE MEANING OF MEMORIAL DAY

    Sep 24, 2014
    Protective eyewear manufacturer Wiley X®, Inc. strives to keep the spirit of Memorial Day alive all year long. Since its founding more than 25 years ago, Wiley X has committed itself to protecting members of the military, law enforcement and others who face danger and put their lives on the line to protect the freedoms of everyday Americans coast-to-coast. This commitment can be seen not only in the state-of-the-art vision protection products Wiley X provides, but also in a company culture that honors and reveres all who have served our country.
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  • WILEY X® INC. ADDS NEW WX TOBI TO ITS POPULAR ACTIVE SERIES FAMILY

    Sep 23, 2014
    Wiley X®, Inc. has added the WX Tobi to its growing Active Series sunglass family, providing active sports and outdoor enthusiasts with a great new eyewear option. This new addition to Wiley X’s 2014 line-up proves that it’s possible to be lightweight and stylish, while still delivering the heavy-duty vision protection associated with the Wiley X brand.
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  • WILEY X® FOCUSES ON CUSTOMER INTERACTION WITH ACTIVE SOCIAL MEDIA OUTREACH PROGRAM

    Sep 22, 2014
    Wiley X®, Inc. has long been known for making innovative protective sunglasses for use on the job, in the great outdoors and even on the field of battle. Now, the company is taking its unique message of Absolute Premium Protection directly to its diverse target audiences through a variety of social media channels.
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  • WILEY X® INC. NOW THE PREFERRED SUNGLASS OF THE GOODGUYS ROD AND CUSTOM ASSOCIATION

    Sep 21, 2014
    Wiley X®, Inc. is now the preferred sunglass of the Goodguys Rod and Custom Association, producers of dynamic outdoor events for hot rod and custom car enthusiasts across the country. Through this new sponsorship agreement, Wiley X will be featured prominently at 19 Goodguys events across the country, including the Goodguys 28th West Coast Nationals August 22-24 at the Pleasanton Fairgrounds in California.
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  • WILEY X® NOW THE OFFICIAL EYEWEAR OF LIVERMORE DOWNTOWN — SHOWING SUPPORT FOR ITS HOMETOWN AND ITS HISTORY

    Sep 20, 2014
    In a show of support for the town in which Wiley X®, Inc. was founded and has called home for more than 25 years, the company has signed on as Official Eyewear of Livermore Downtown. This organization is committed to preserving Livermore, California’s historical downtown district and ensuring that residents and visitors alike have a vibrant place meet, dine, enjoy cultural activities and socialize.
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  • WILEY X® ADDS NEW ROMER 3 GLASSES TO ITS VERSATILE, RUGGED CHANGEABLE SERIES

    Sep 19, 2014
    The new-for-2014 Romer 3 has joined the popular Changeable Series of performance protective eyewear from leading manufacturer Wiley X®, Inc. This new style is an ideal choice for military and law enforcement, hunters, shooting sports enthusiasts and others who require state-of-theart eye protection, clear vision and the ability to select from a range of lens options to best suit environmental conditions.
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  • WILEY X® TAKES TO THE AIRWAVES IN 2014, SPONSORS TOP FISHING, HUNTING, SHOOTING AND OUTDOOR PROGRAMMING

    Sep 18, 2014
    Wiley X®, Inc. will once again be featured prominently on some of America’s top outdoor-related television programming in 2014, both in terms of sponsorships and its products being featured in use during exciting fishing, hunting, shooting and outdoor action.
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  • WILEY X® INTRODUCES DIGIFORCE™ DIGITAL RX LENS TECHNOLOGY

    Sep 17, 2014
    As a leading innovator of premium protective eyewear for military, occupational and recreational use, Wiley X has now moved far beyond simply offering Rxable eyewear. A precision prescription digital lens technology developed by Wiley X —DIGIFORCE™ — is now being offered to provide superior vision to a wide variety of wearers in various wearing conditions.
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  • WILEY X, INC. UNVEILS NEW MARKETING MESSAGE FOCUSING ON COMPANY’S CORE STRENGTHS AND VALUES

    Sep 16, 2014
    Leading eyewear innovator Wiley X, Inc. has developed a new marketing tagline that will be used in a variety of ways to get a clear message across about the company and its products. This new tagline — Absolute. Premium. Protection. —will begin appearing in advertisements, POS artwork, collateral materials and other marketing/promotional pieces.
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  • NEW WILEY X® STYLES JOIN POPULAR STREET SERIES AND ACTIVE SERIES

    Sep 15, 2014
    The popular Street Series and Active Series sunglasses from eyewear innovator Wiley X® are known for their go-anywhere, do-anything performance and style. Three new-for-2014 additions to these families fit the mold perfectly, providing wearers with stylish good looks, superior vision, and state-of-the-art vision protection — whether at work, at play or pursuing adventure in the great outdoors.
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  • WILEY X® ADDS NEW STYLES TO ITS VERSATILE CHANGEABLE SERIES

    Sep 15, 2014
    Wiley X, Inc.’s Changeable Series eyewear family has two new models for 2014, offering even more options for tactical wearers, shooting sport enthusiasts and others who want advanced eye protection, superior visual acuity and the ability to switch lenses to best suit the environment, light conditions and situations.
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  • WILEY X® ADDS TWO NEW MODELS AND EXPANDED FRAME COLORS TO ITS INNOVATIVE CLIMATE CONTROL™ FAMILY

    Sep 14, 2014
    Wiley X®, Inc. has expanded its popular Climate Control™ sunglass family with the addition of two bold new models for 2014 as well as two new frame colors in popular existing styles. The new models — the WX Arrow and the WX Knife — provide a combination of clear vision, comfort and vision protection that make them ideal for a wide range of applications. With their occupational-grade vision protection and wide choice of lens options, these glasses are right at home in the most challenging workplace.
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  • WILEY X® OFFERS BLACK OPS EDITION OF ITS POPULAR P-17 SUNGLASS

    Sep 13, 2014
    Wiley X’s unique Black Ops Collection includes the Active Series P-17, one of the company’s most enduring and popular sunglass models for law enforcement, shooting enthusiasts and other tactical wearers. Like all Black Ops collection models, the Wiley X P-17 combines a Matte Black frame with Smoke Grey lenses, for a look that’s professional, stealthy and understated. The Black Ops P-17 performs as good at it looks, providing sharp visual acuity, wraparound-style coverage with clear peripheral vision and full protection against harmful UV rays.
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  • WILEY X® EYEWEAR MODELS PROVIDE HUNTERS AND SHOOTERS WITH CLEAR VISION, ULTIMATE PROTECTION THIS HUNTING SEASON

    Sep 12, 2014
    As a leading provider of eyewear products to the U.S. military, Wiley X®, Inc. has built a reputation for absolute premium protection. Hunters, competitive shooters and gun enthusiasts of all kinds will benefit from this same reputation this season, thanks to a full roster of shatterproof Wiley X sunglasses developed for the shooting and outdoor lifestyle.
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  • WILEY X® UNVEILS HOST OF NEW SUNGLASS MODELS FOR 2014

    Sep 11, 2014
    Eyewear innovator Wiley X®, Inc. has a well-earned reputation for providing wearers with Absolute. Premium. Protection. — and with a host of new models joining its already extensive product line of vision protection systems for work and play, that reputation is sure to grow in 2014. Excitement about these new models will be even greater because almost all Wiley X eyewear styles are Rx-ready, making these glasses an ideal, no-compromise solution for people who require prescription lenses.
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  • WILEY X® SPONSORED ANGLERS GEARING UP FOR 2014 BASSMASTERS CLASSIC, GREAT FISHING SEASON AHEAD

    Sep 10, 2014
    Eyewear innovator Wiley X®, Inc. will once again have some of fishing’s biggest names in their corner and wearing the company’s state-of-the-art shades as they fish, compete and have fun on the water. Because with these guys, fishing may be their job — but it’s also definitely their passion.
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  • WILEY X® ANGLER STEPHEN BROWNING WINS 2014 BASS PRO SHOPS CENTRAL OPEN ON LOUISIANA’S RED RIVER APRIL 26

    Sep 10, 2014
    Wiley X-sponsored Pro Angler Stephen Browning finished strong on the third and final day of the Bass Pro Shops Central Open on the Red River in Shreveport, Louisiana, winning the event with a total weight of 44 pounds, 3 ounces. His trip to the victory stand on April 26th marked Browning’s second straight win at this prestigious event.
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